Panasonic, a leader in the development of Blu-ray Disc technology, have announced the debut of its first-ever Blu-ray Disc player (DMP-BD10), matching receiver (SA-XR700) and speaker system (SB-TP1000). Each will be available at retail in September 2006.

While sold separately, these three products are designed to work seamlessly together as a complete high definition home theater system. Each has been designed to optimize the benefits of Blu-ray Disc technology when integrated with Panasonic s industry-leading Plasma HDTVs. For high definition entertainment optimization, Panasonic will also debut its first 1080P-capable 65-inch Plasma display (TH-65PX600) in fall 2006.

The debut of our first Blu-ray Disc High Definition Home Theater solution, combined with Panasonic s Plasma TVs, allows us to offer consumers the most advanced and complete integrated home theater solution available, said Reid Sullivan, Vice President of Panasonic Consumer Electronics Company s Entertainment Group. Panasonic is proud to be a leader in the development of cutting edge Blu-ray technology, which is the most significant technological advance in home entertainment since the arrival of the DVD almost a decade ago.

Blu-ray Disc technology delivers a significantly richer entertainment experience across a broad range of audio and visual elements including extraordinary image and sound quality. Blu-ray Disc is supported by more than 170 leading companies in electronics, computers, video games, recording media, music and movies.

The Panasonic Blu-ray Disc High Definition Home Theater system components feature Panasonic s proprietary EZ-SyncTM system. The system provides HDAVI Control for integrated one-touch operation of 2006 Panasonic Blu-ray Home Theater components. In addition, the receiver and player components are designed to visually complement the speakers and Plasma TV display.

Panasonic Blu-ray Disc Player (DMP-BD10) The DMP-BD10, Panasonic s first Blu-ray Player, with an SRP of $1299.95**, delivers superior high definition digital image quality. Key features include:

Extraordinary Image — Panasonic s proprietary P4HD technology performs IP conversion at the pixel level for the finest details. In addition the DMP-BD10 incorporates a 296MHz, 14bit Video D/A Converter that provides high quality 4x oversampling for 1080i/720p output. Noise shaping video processing shifts the noise component to an unused band to further boost the signal-to-noise ratio. Because of technologies like these, the DMP-BD10 can theoretically reproduce up to nearly 4400 billion colors.
High Capacity Blu-ray Discs provide five times more disc capacity than a standard DVD (25 GB* of storage on a single disc and up to 50 GB* on a double layer disc) providing more storage for high definition movies, TV shows, music concerts and other programming, plus additional space for other added-value content.
Backward Capability — Plays a variety of optical discs including DVDs and CDs and up-converts video playback from DVDs to 1080P, by using HDMI.
Panasonic Blu-ray Disc Receiver (SA-XR700) The SA-XR700, Panasonic s first Blu-ray matching receiver, with an SRP of $999.95, delivers extraordinary sound quality for a dramatic and immersive home theater listening experience. Key features include:

Full-Digital Amplifier and Advanced Dual Amplifier with up to 7.1 channels.
Powerful Stereo Mode with 100w/channel (20 kHz, 6 ohms, 0.09% THD)
192 kHz/24-bit Audio A/D Converter for Analog Input
DVD-Audio Ready for High Quality Sound (88 kHz Reproduction, S/N 103dB)
Wireless Ready
XM satellite-ready
3 HDMI connections: 2 in, 1 out
6 Channel Discrete Inputs
Gold-Plated Terminals and high performance components
Panasonic Home Theater Speaker System (SB-TP1000) Designed to complement and optimize the Panasonic Blu-ray Disc High Definition Home Theater system s audio capabilities, the SB-TP1000, with an SRP of $2999.95, delivers rich, true-to-life surround sound for movies, concerts and audio CDs alike. The system includes front speakers, surround speakers and a subwoofer. Key system features include:

Twin Center Speaker Technology — Enables you to accurately hear dialog from the center of the Plasma screen — regardless of listening position without a separate center channel speaker.

Clarity and Range 32 streams of audio deliver outstanding surround audio that optimizes Blu-ray s potential.

Versatility The SB-TP1000 enables wall mounting or free standing configurations depending on the consumer s d cor and preference.

Large Speaker Terminals

DVD-Audio Ready, Wide Frequency Range

The launch of our first Blu-ray Disc High Definition Home Theater underscores Panasonic s commitment to bringing consumers ground breaking home entertainment options, said Martin Kono, President of Panasonic Consumer Electronics Company. With the debut of our Blu-ray-based components and their integration with our Plasma displays, Panasonic has once again raised home entertainment solutions to a whole new level.

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